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14
December 2016
As part of the Digital India
campaign and to promote cashless transactions across the country, Union
Electronics and IT Minister Ravi Shankar Prasad on Tuesday urged banks to
incentivise digital payments. The Total Investment & Insurance
Solutions
"I urge banks to incentivise
digital payments and transactions to bring more people into the digital
fold," said Prasad at a meeting with representatives from the Reserve Bank
of India, the State Bank of India, the National Payments Corporation of India,
the Financial Services department and the CERT-In (Indian Computer Emergency
Response Team).
"The ministry is taking
initiatives to offer better technology products and user friendliness to
inform, educate and enable citizens on digital transactions," he said.
Exhorting state-run and private
sector banks to become change agents of Digital India, the minister said
uniform branding would help create awareness in the public on availability of
digital transactions with merchants. The Total Investment & Insurance
Solutions
"Digital payments need to be
made convenient and flawless. Banks should adopt villages and promote digital
inclusion through greater awareness in hamlets where majority tribal population
live," he said. The Total Investment & Insurance Solutions
He also urged the banks to identify
large mandis to encourage adoption of digital transactions in line with the
government's priority to promote digital payment transactions.
The meeting also deliberated various
issues relating to technology and security of UPI, USSD, RuPay and Aadhar
Enabled Payment Systems. The Total Investment & Insurance Solutions
The NPCI will soon launch a
redesigned USSD (Unstructured Supplementary Service Data) platform and a common
app to enable digital transactions and address inter-operability issues.
Electronics and IT Secretary Aruna
Sundarajan who was also present said that banks should work towards making USSD
a preferable and convenient mode of digital payments, especially for Jan-Dhan
account holders.The
Total Investment & Insurance Solutions
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